Bachelor of Arts (Ba) in Business Communication
Brock University
1812 Sir Isaac Brock Way, St. Catharines, ON L2S 3A1, Canada
$ 32,500.00
$ 5,000.00
$ 4,000.00
$ 130.00
4 Years
Course Overview
The Bachelor of Arts (BA) in Business Communication at Brock University prepares students to become effective communicators who can lead, influence, and innovate within organizations and the wider community. The Business Communication Program combines social science research with practical business skills, offering courses in interpersonal communication, advertising, public relations, social media, and business fundamentals such as management, marketing, and organizational behaviour. Students develop expertise in crafting brand narratives,... Read more
The Bachelor of Arts (BA) in Business Communication at Brock University prepares students to become effective communicators who can lead, influence, and innovate within organizations and the wider community. The Business Communication Program combines social science research with practical business skills, offering courses in interpersonal communication, advertising, public relations, social media, and business fundamentals such as management, marketing, and organizational behaviour. Students develop expertise in crafting brand narratives, engaging audiences, and using emerging technologies to communicate effectively. They learn to manage reputation, respond to crises, and foster ethical practices. Graduates are equipped for careers as a Public Relations Manager, Social Media Manager, or Brand Manager, among other roles. Opportunities such as a fourth-year work placement, annual case study competitions, applied projects, and scholarships in public relations help students gain practical experience, expand professional networks, and sharpen their skills. Minors in Media Studies or Digital Culture further enhance students’ understanding of digital communication and culture.
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Career Opportunities
Completing the Bachelor of Arts (BA) in Business Communication from Brock University, students are well-prepared for diverse careers in communication, marketing, and public relations. The Business Communication Program equips students with skills in brand storytelling, audience engagement, social media strategy, crisis management, and ethical communication practices. Graduates can work as a Public Relations Manager, managing organizational reputation and media relations, or as a Social Media Manager, overseeing digital campaigns and audience interaction. Opportunities also exist as a Brand Manager, crafting and promoting strong brand identities, and in roles such as communications... Read more
Completing the Bachelor of Arts (BA) in Business Communication from Brock University, students are well-prepared for diverse careers in communication, marketing, and public relations. The Business Communication Program equips students with skills in brand storytelling, audience engagement, social media strategy, crisis management, and ethical communication practices. Graduates can work as a Public Relations Manager, managing organizational reputation and media relations, or as a Social Media Manager, overseeing digital campaigns and audience interaction. Opportunities also exist as a Brand Manager, crafting and promoting strong brand identities, and in roles such as communications specialist, marketing coordinator, corporate communications officer, or media strategist. The program’s practical experiences, including work placements, case competitions, and applied projects, provide hands-on training that makes graduates highly competitive in the job market. With a solid foundation in both business and communication, graduates are equipped to advance in corporate, nonprofit, or government sectors or pursue further studies in communication, media, or business fields.
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Course Summary
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1812 Sir Isaac Brock Way, St. Catharines, ON L2S 3A1, Canada
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4 Year's Under Graduation (UG)
Program Length -
Available Intakes
Jan,May,Sep
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$ 32,500.00/Year
Tuition Fees -
Minimum Deposit
$ 5,000.00 -
Scholarship
$ 4,000.00 -
$ 130.00/Year
Application Fees -
$ 15,000.00/Year
Living Cost
University
Admission Requirements
Academic Requirements
Minimum Level of Education Completed
H.S.C/A-Level
Minimum Mark (%) OR Minimum CGPA
Mark:75% OR CGPA:3.5