Marketing Management MSc
University of Hull
Cottingham Rd, Hull HU6 7RX, United Kingdom
£ 16,000.00
£ 8,000.00
£ 3,000.00
£ 0.00
1 Years
Course Overview
The MSc in Marketing Management equips students with both theoretical knowledge and practical skills to become effective and strategic marketing professionals. The program covers key areas, including strategic marketing, Brand Management, marketing analytics, consumer behavior, and international marketing. Students explore contemporary global marketing practices and develop expertise in Marketing Analytics, integrated marketing communications, and ethical decision-making. The course emphasizes managerial, analytical, and planning skills,... Read more
The MSc in Marketing Management equips students with both theoretical knowledge and practical skills to become effective and strategic marketing professionals. The program covers key areas, including strategic marketing, Brand Management, marketing analytics, consumer behavior, and international marketing. Students explore contemporary global marketing practices and develop expertise in Marketing Analytics, integrated marketing communications, and ethical decision-making. The course emphasizes managerial, analytical, and planning skills, preparing students to lead marketing initiatives with confidence and expertise. Collaborative learning is a key part of the program, with Authentic Business Learning projects, group assignments, discussions, and debates helping students gain real-world experience. Guest speakers with senior leadership experience provide first-hand insights, enhancing professional understanding. Graduates are well-prepared to take on roles in marketing strategy, brand management, analytics, and leadership, ready to succeed in dynamic marketing environments.
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Career Opportunities
After completing the MSc in Marketing Management, you will gain the skills and knowledge to pursue a wide range of careers in marketing and business. With expertise in Strategic Marketing, Brand Management, and Marketing Analytics, students can take on roles such as marketing manager, brand strategist, digital marketing specialist, market analyst, and marketing consultant. The program also prepares graduates for positions in international marketing, advertising, and consumer insights, where they can apply analytical and planning skills to drive business growth. Hands-on experience through collaborative projects and exposure to industry leaders enhances employability and readiness for... Read more
After completing the MSc in Marketing Management, you will gain the skills and knowledge to pursue a wide range of careers in marketing and business. With expertise in Strategic Marketing, Brand Management, and Marketing Analytics, students can take on roles such as marketing manager, brand strategist, digital marketing specialist, market analyst, and marketing consultant. The program also prepares graduates for positions in international marketing, advertising, and consumer insights, where they can apply analytical and planning skills to drive business growth. Hands-on experience through collaborative projects and exposure to industry leaders enhances employability and readiness for professional challenges. Graduates are equipped to work in diverse sectors, including retail, technology, finance, and consulting, making them valuable assets to employers. This degree ensures students are prepared to lead marketing initiatives, make informed strategic decisions, and succeed in a rapidly evolving business and marketing landscape.
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Course Summary
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Cottingham Rd, Hull HU6 7RX, United Kingdom
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1 Year's Post Graduation (PG)
Program Length -
Available Intakes
Sep
-
£ 16,000.00/Year
Tuition Fees -
Minimum Deposit
£ 8,000.00 -
Scholarship
£ 3,000.00 -
£ 0.00/Year
Application Fees -
£ 10,500.00/Year
Living Cost
University
Admission Requirements
Academic Requirements
Minimum Level of Education Completed
Bachelor
Minimum Mark (%) OR Minimum CGPA
Mark:60% OR CGPA:2.50