Master of Business Analytics in Marketing

The University of Auckland Logo The University of Auckland

Location Icon

34 Princes Street, Auckland Central, Auckland 1010, New Zealand

Tuition Fee Icon Tuition Fees

NZD 53,684.00

Deposit Icon Minimum Deposit

NZD 53,684.00

Scholarship icon Scholarship

NZD 10,000.00

Application Fees icon Application Fees

NZD 0.00

Duration icon Durations

1 Years

Course Overview icon Course Overview

Master of Business Analytics in Marketing helps you build strong skills in marketing management, digital marketing, and customer engagement. You can choose to study through a Bachelor of Commerce (Honours) or a Master of Commerce in Marketing. Where you will complete a customized dissertation on topics like marketing research, branding, or service management. The one-on-one support from academic mentors will grow your analytical thinking and prepare you for real-world challenges. Marketing is also available as a specialization within the... Read more

Master of Business Analytics in Marketing helps you build strong skills in marketing management, digital marketing, and customer engagement. You can choose to study through a Bachelor of Commerce (Honours) or a Master of Commerce in Marketing. Where you will complete a customized dissertation on topics like marketing research, branding, or service management. The one-on-one support from academic mentors will grow your analytical thinking and prepare you for real-world challenges. Marketing is also available as a specialization within the Master of Business Analytics. Which includes courses such as Customer and Market Insights, Digital Marketing and Analytics, and Marketing Analytics Industry Project. These options enable you to acquire practical knowledge and future-ready skills for a wide range of industries. This program is ideal for students who want to focus on data-driven marketing strategies and make informed business decisions.

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Career Opportunities icon Career Opportunities

Graduates with a Master of Business Analytics in Marketing have many career options. You can work as a marketing analyst, using data to understand customer behavior and market trends. Digital marketing specialist roles focus on creating and managing online campaigns to effectively reach target audiences. Brand managers help shape how customers perceive products or companies, while customer insights analysts analyze data to enhance customer engagement. Marketing managers lead teams and develop strategies to drive business growth and expansion. You can also become a social media manager, overseeing a company’s presence on platforms such as Facebook and Instagram. Market research... Read more

Graduates with a Master of Business Analytics in Marketing have many career options. You can work as a marketing analyst, using data to understand customer behavior and market trends. Digital marketing specialist roles focus on creating and managing online campaigns to effectively reach target audiences. Brand managers help shape how customers perceive products or companies, while customer insights analysts analyze data to enhance customer engagement. Marketing managers lead teams and develop strategies to drive business growth and expansion. You can also become a social media manager, overseeing a company’s presence on platforms such as Facebook and Instagram. Market research executives collect and analyze data to guide marketing decisions. Content marketing specialists create valuable content to attract and retain customers. These careers combine your marketing knowledge with strong data and analytics skills, making you a valuable asset in industries such as retail, finance, technology, and others. The demand for professionals who can blend marketing and data is skyrocketing.

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Course Summary icon Course Summary

  • The University of Auckland Logo
  • New Zealand Flag

    34 Princes Street, Auckland Central, Auckland 1010, New Zealand

  • Calender icon

    1 Year's Post Graduation (PG)

    Program Length
  • intakes icon

    Available Intakes

    Jan,Feb,Mar,July,Sep
  • Tuition Fees icon

    NZD 53,684.00/Year

    Tuition Fees
  • Deposit icon

    Minimum Deposit

    NZD 53,684.00
  • Scholarship icon

    Scholarship

    NZD 10,000.00
  • Application Fees icon

    NZD 0.00/Year

    Application Fees
  • Living cost icon

    NZD 20,000.00/Year

    Living Cost

University Info icon University

The University of Auckland Cover

The University of Auckland

New Zealand Flag New Zealand

Location icon

34 Princes Street, Auckland Central, Auckland 1010, New Zealand

Admission Requirement iocn Admission Requirements

Academic Requirements

Minimum Level of Education Completed

Bachelor

Minimum Mark (%) OR Minimum CGPA

Mark:60% OR CGPA:2.70

English Proficiency Test Requirements

IELTS

Reading

6.0

Writing

6.0

Listening

6.0

Speaking

6.0

PTE

Reading

50.0

Writing

50.0

Listening

50.0

Speaking

50.0

TOEFL

Reading

0.0

Writing

21.0

Listening

0.0

Speaking

0.0

Note

This program has a full-time duration of 15 Months. Eligible students may receive scholarships of up to NZ$10,000, making it a financially supportive option for international students.

Suggested Course icon Suggested Courses

Post Graduation (PG)

Master in Teaching and Learning

University of Otago Logo University of Otago

Location icon

362 Leith Street, Dunedin North, Dunedin 9016, New Zealand

Tuition Fees icon

Tuition Fees NZD 56,560.00

Deposit icon

Minimum Deposit NZD 56,560.00

Scholarship icon

ScholarshipNZD 10,000.00

Application Fees icon

Application FeesNZD 0.00

Durations icon

Durations1 Years

Intakes icon Intakes:
Jan

Post Graduation (PG)

Masters of Teaching and Learning

University of Waikato Logo University of Waikato

Location icon

Hillcrest Road, Hillcrest, Hamilton 3216, New Zealand

Tuition Fees icon

Tuition Fees NZD 46,746.00

Deposit icon

Minimum Deposit NZD 46,746.00

Scholarship icon

ScholarshipNZD 15,000.00

Application Fees icon

Application FeesNZD 0.00

Durations icon

Durations1 Years

Intakes icon Intakes:
Jan July

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